SUSTAINABILITY
Safeguarding The Future of African Menswear
SUSTAINABILITY
Safeguarding The Future of African Menswear
By design, agbada is a voluminous garment that requires several yards of fabric. In West Africa, a man may own a 100 garments over his lifetime, with about half worn only once. At AGBÁDÁ, our commitment to sustainability stems from a profound respect for our heritage and a steadfast responsibility to our planet.
We leverage advanced technologies like AI in our design processes, champion the use of sustainably made fabrics, and employ tailoring expertise honed over decades. This value chain ensures each garment is crafted to perfection, recyclable, and designed to be cherished and passed down through generations.
Ultimately, we aim to honor the past while safeguarding the future.
We leverage cutting-edge technology, through the agbada.ai platform, to push the boundaries of design-thinking. This AI-driven approach helps us optimize patterns and cuts to create innovative garments that are as sustainable as they are stylish, enhancing the efficiency of our design process.
We craft our garments using only natural fibers and fabrics, including the finest cashmere, satin, wool, linen, and cotton, sourced from trusted, long-standing local and international suppliers. By choosing these fabrics, we contribute to the reduction of pollution and the conservation of resources.
At the heart of Agbádá is our dedication to tailoring. Our skilled artisans bring decades of experience and a deep understanding of traditional African craftsmanship to every garment. This means that garments are not only beautiful but also built to last, reducing the need for frequent replacements.
The selection of fibers is crucial to our commitment to quality and sustainability. The right fibers determine the durability, care requirements, and recyclability of our garments, significantly impacting their environmental footprint. By choosing the finest natural materials, we minimize the need for synthetic additives such as polyamide, nylon, or elastane.
Our primary fabrics—cashmere and cotton—are predominantly sourced from Italy, known for its exceptional craftsmanship and high standards in fabric construction and finishing. Italy's mills play a crucial role in our supply chain, setting the benchmark for sustainable practices with advanced chemical management, clean energy use, and efficient wastewater recycling.
In a world dominated by fast fashion, we stand firm in our commitment to heritage craftsmanship. Each of our garments is a testament to this commitment, requiring at least eighty hours and 50,000 stitches for the finishing and tailoring. Our mission is to create garments that resonate deeply with our customers, becoming cherished staples in their wardrobes for years to come.
Our commitment to sustainability drives us to implement several key initiatives. First, we are launching a global repair service to extend the life of our garments. Additionally, we will upcycle leftover and surplus fabric into shopping bags, gift bags, and face masks, ensuring that no material goes to waste. Ultimately, our goal is to achieve zero waste to landfill globally.
Our use of precious materials in embroidery reflects our dedication to sustainable craftsmanship. We select these materials with great care, prioritizing those sourced through environmentally friendly methods. By working with suppliers who adhere to ethical mining practices, we ensure that the beauty of our embroidery is matched by the integrity of its origins.
A deep respect for nature fuels our creations. Our artisans masterfully use precious materials with utmost efficiency, crafting embellishments that generate minimal waste. This approach allows us to offer garments that are not only eco-friendly and exquisitely crafted but also timeless additions to any wardrobe, blending sustainability with enduring elegance.
By embracing technology, we deepen the connection between our customers and their garments by precisely meeting individual preferences. This approach ensures perfect customization, reduces returns, and minimizes excess production, significantly cutting down on waste. As a result, each garment becomes not only cherished but also environmentally conscious.
Leveraging AI, we explore, perfect, and bring cutting-edge designs to life faster than ever before while drastically reducing fabric waste. Our mission is to inspire our customers with creations that are as kind to the planet as they are exquisite. Through this fusion of technology and sustainability, we aim to prove that elegance and eco-consciousness can go hand in hand.